Joe Sugg is a British YouTuber, film-maker, author and vlogger. He is known for his YouTube channels ThatcherJoe, ThatcherJoeVlogs and ThatcherJoeGames. Sugg created his ThatcherJoe channel in November 2011 and was able to reach the 1 million subscriber mark two years later. As of 26 October 2017, he has over 8 million subscribers and over 1 billion video views. His videos consist of challenges, pranks, and impressions. He created a YouTuber Innuendo Bingo, similar to the BBC Radio 1 segment and was later invited to appear on the Radio 1 segment himself. Sugg is an ambassador for the charity Age UK.
Birth Name
Joseph Graham Sugg
Nickname
Joe, Thatcher Joe, Suggy
Profession
YouTuber, Vlogger, Author
Nationality
British
Personal Life
Birthday / Date of Birth
Joe Sugg was born on the 8th of September 1991, in Lacock, Wiltshire, England, United Kingdom.
Age
He’s currently 33 years old.
Sun Sign
Virgo
Ethnicity
White
Religion
Christianity
Education
Joe didn’t attend any college as he wanted to be a roof thatcher since early teens and wanted to get an apprenticeship in the field instead of wasting time in the college.
Family Details
- Father – Graham Sugg
- Mother – Tracey Sugg
- Siblings – Zoe Sugg (Older Sister) (YouTuber)
Marital Status
Single
Girlfriend / Spouse
Joe Sugg has dated –
- Perrie Edwards (2015) – After Zayn Malik called off the engagement, Perrie Edwards reportedly found solace in Joe’s arms. Their summer romance started with both following each other on social media and eventually exchanging flirty messages. After that, they went on several secret dates and Joe even boasted about his conquest to close friends. However, the affair fizzled out soon as Joe desperately tried to get in touch with her. She eventually unfollowed him on the social media and didn’t invite him to her birthday bash either.
- Dianne Buswell (2018-Present) – In September 2018, Joe appeared on dancing show Strictly Come Dancing, where he was paired with dancer Dianne Buswell. The couple confirmed that they were living together in August 2019. In February 2021, they revealed that they had bought a house together.
Physical Statistics
Height
- In feet – 5 feet 9 inches
- In centimeters – 174 cm
- In meters – 1.74 m
Weight
- In Kilograms – 62 kg
- In Pounds – 137 lbs
Body Measurements
- Measurements – 37-13-31
- Chest – 37 inches
- Biceps / Arms – 13 inches
- Waist – 31 inches
Body Build
Slim
Eye Color
Blue
Hair Color
Light Brown
Sexuality
Straight
Professional Statistics
Famous For
Sugg is famous for different genres of YouTube channels and being he brother of famous YouTuber, Zoe Sugg. In 2018, he was a finalist on the sixteenth series of Strictly Come Dancing, and in 2019, he portrayed Ogie Anhorn in the West End production of Waitress. He is the younger brother of fellow YouTuber Zoe Sugg.
YouTuber Career
Before launching his own YouTube channel, he had appeared in quite a few of his sister’s videos, achieved little fame, made himself known to others, and launched his channel titled “ThatcherJoe” in November 2011. Most of his videos consist of challenges, pranks, and impressions. As of November 2017, his channel has over 8.1 million subscribers and more than one billion views. Sugg published his debut graphic novel, Username: Evie in 2015, and the following year, he released a sequel novel, Username: Regenerated.
Film Debut
In 2015, Sugg provided voice in The SpongeBob Movie: Sponge Out of Water. The same year, he starred in a comedy documentary Joe and Caspar Hit the Road.
Television Debut
In 2014, Joe first appeared as a guest in a TV show, Sunday Brunch.
Brand Endorsements
Being one of the most famous British vloggers has helped Joe Sugg charge generous amount for featuring various products in his YouTube videos. Most of these endorsements are done by using products in the videos, placing the advert at the end of the video or by placing a link to the product in the video description.
Joe Sugg Net worth
Joe Sugg has an estimated net worth of $10 million dollars as of 2025. Most of his money comes from YouTube ad revenue. He began appearing in television shows and his avatar as a novelist add up a great value to his net worth.
Social Media Portfolio
- Facebook – Joe Sugg
- Instagram – Joe_Sugg
- X – Joe Sugg
- YouTube Channel – ThatcherJoe
Some Lesser Known Facts About Joe Sugg
- During his childhood, he inclined to become a roof thatcher and even worked for some time before landing as a YouTuber.
- Joe could have appeared in Harry Potter and the Philosopher’s Stone (2001) along with his sister if he hadn’t been rejected for his short stature.
- Sugg was once a member of a ‘YouTube Boyband’ that raised money for ‘Comic Relief’, a British charity.
- Sugg shared an apartment with fellow YouTube star Caspar Lee until early 2016 and they like to call themselves as ‘Jasper.’
- Sugg is a talented skateboarder and loves snails.
- He invented the ‘Shock Ball Challenge’ which is quite popular among YouTubers.
- Sugg’s pet quote is: ‘Come on Suggy, you can do this’!
- In 2015, he won the ‘Radio 1 Teen Choice Awards’ for the ‘Best British Vlogger’.
- He created his YouTube page in November 2011 after getting inspired by his sister Zoe’s monumental success.
- Sugg shares an apartment with fellow YouTube star Caspar Lee and they like to call themselves as ‘Jasper.’
- In 2018, Sugg and Caspar Lee established a management company, Margravine (now MVE), to support up-and-coming digital talent.
- In 2018, Joe became the first ‘social media star’ to appear on Strictly Come Dancing, and he was partnered with professional dancer Dianne Buswell.
- In August 2019, Sugg was cast as Ogie Anhorn in the musical Waitress in London’s West End.
- In March 2020, Joe appeared as a contestant on The Great Stand Up to Cancer Bake Off, in which he fainted due to a flesh wound, but recovered to take the title of Star Baker.
- In September 2020, Sugg announced that he would be the voice of the robot R-41 in Daleks!, an animated Doctor Who series which was released on YouTube in November 2020 as part of Time Lord Victorious.
- In March 2022, Joe announced that he had written a book called Grow, a part memoir, part practical guide about reconnecting with nature in the digital age, which was published in September 2022.
- In August 2022, Sugg’s production company Final Straw Productions had partnered with BBC Studios to develop entertainment and factual entertainment formats for audiences of all ages.
